Toshiba ha annunciato formalmente oggi che intende “ritirarsi” dalla corsa all’alta definizione mediante il sostentamento (forzato?) del formato HD-DVD per l’ Home Entertainment.
Pare che l’HD-DVD sarà mantenuto come formato soltanto nelle postazioni Desktop e Laptop provvisti già di lettore.
Anche se viene da chiedersi a quale scopo…
La compagnia giapponese si aprirà, comunque, verso nuovi terreni d’investimento ed ha già annunciato una partnership con SanDisk per lo sviluppo di nuovi tipi di memorie flash nand
Di seguito riportiamo il comunicato stampa ufficiale:
Toshiba Corp. formally announced Tuesday that it will discontinue its next-generation DVD business, a move that will likely close the books on what had become one of the consumer electronics industry’s biggest format battles.
But in a sign of its determination to bounce back quickly by investing heavily in other business areas, the Japanese electronics company at the same time unveiled a plan to spend together with its partner SanDisk Corp. (SNDK) of the U.S. more than 1.7 trillion yen (US$15.7 billion) to build two new NAND-type flash memory plants in Japan.
The Tokyo-based electronics conglomerate said it will cease research and production of HD DVD equipment and will stop selling such products around March 31. Toshiba has so far sold about 1 million units of HD DVD equipment worldwide including players and recorders.
“We carefully assessed the long-term impact of continuing the so-called next generation format war and concluded that a swift decision will best help the market develop,” said Toshiba President and Chief Executive Atsutoshi Nishida. ” It was a tough decision. But it would have a big impact on our management if we continued” the HD DVD business.